where it all began

At uni, I delved deep into various ways of expressing myself with photography, videography and finally fashion. I wanted to rock tees, joggers, hoodies etc, the way I wanted. Obviously, no shop or brand exactly had what I want because it’s my style. I began with a name. A name which reflects many, if not all aspects of the life we live. This way the stories and themes of the brand become endless, that anyone and everyone can assimilate with…

This is art and an expression. Use the stories and designs to reflect, inspire, and encourage you to find…

The Balance of Things.